Hundreds of Startups Collapsed, Key to Anti-Bankrupt Businesses

We see that in the past five years momentum has occurred, where digital transformation has been growing very rapidly. Digital technology sustained by the Industrial Revolution 4.0 has accelerated with unprecedented growth. Digital technology is bringing a wave of major changes globally and including in Indonesia.

This has led to a mushrooming startup business (startup) in Indonesia. Indonesia has given birth to five unicorns or startups with valuations exceeding US$ 1 billion, namely Gojek, Tokopedia, Bukalapak, Traveloka, and OVO.

In March 2018, the startup company registration site, startupranking.com, showed that Indonesia had 2,079 startup companies. A year later, in April 2020, the figure shrank to 1,719. That is, within one year the startups who died in the middle of the road more than those who just pioneered.

It can be concluded that the threat to this industry is no less great. On various occasions, the founder of the unicorn Go-Jek, Nadiem Makarim predicted 90 percent more startups that would go bankrupt. According to him, it takes someone who is ‘crazy enough’ to be successful in establishing a startup today. Nadim said, ‘crazy’ is needed to face the fact that the chances of success are very small.

Some fields of science collaborate to give input to each other from their respective disciplines, so as to produce innovative findings. In the context of the proliferation of startups in Indonesia, Prasetiya Mulya University has long prepared Human Resources (HR) that can play a role in the startup and sustainability of the startup.

Strong Business Planning

The learning process at S1 Business Prasetiya Mulya, for example, is designed for global competition going forward, specifically the role of entrepreneur. Through an experiential learning approach, the S1 Business program is created like a laboratory.

Students undergo experiments and reflect their experiences into conceptualizations. This approach guides students to solve the root of the problem through a project-based learning framework. Students will engage directly in business planning, business simulations, and other entrepreneurial projects aimed at generating creativity and innovation.

The learning process here also conditions students with real work and business atmosphere, which serves to simulate the sensitivity of business processes and provide them with wise decision-making skills.

Prasetiya Mulya S1 Computer Systems Engineering is here to produce a competent computer engineer for the startup world (Entrepreneurial Computer Engineer). Students are given technical knowledge related to basic science & engineering, mathematics, and computer systems.

Computer-Based System Mastery

They can choose one of two specializations namely Intelligence Systems for those who are interested in Artificial Intelligence, Machine Learning and IoT / Embedded Systems or Communications & Networking for those who are interested in Data Communication (Internet, HTTP, TCP / IP), Networking (CISCO, WiFi, LAN), Cellular Systems (5G) and others.

In line with learning, S1 Computer Systems Engineering students also collaborate on projects in the second and third years with other study programs at STEM-related to computing and product design and are open to the possibility of doing the final project in collaboration with students from the School of Business and Economics.

In addition, every year they are also nurtured to innovate and be introduced to the business world so that after graduation, they will become professional and technopreneur who are reliable.

“Outside of technical subjects, we also include elements of entrepreneurship in the design of courses such as Community Development, that is, collaboration with students from the School of Business and Economics to observe real problems in the community and then create solutions,” Erwin Anggadjaja, Head of the Program S1 Study in Computer Systems Engineering said.

“Then there are also courses in Creativity & Technology Innovation and Business Innovation, which are innovation-based courses to explore creativity in terms of technology or engineering mindset,” he added.

According to him, the threat in maintaining the startup or startup industry will not have an effect on a business expert who is one with a technology expert. Because, with business strategies and innovative products, the guarantee of the future is in your hands.